Article: Senzo Mlondo
Picture: Supplied
DJ Fresh on the Decks of Joburgs Hottest Party!
Goodluck just before their set, well received with the crowds!
Jeannie D enjoys the evening at Jameson Global
Leading whiskey brand Jameson last night hosted what can only be described as the chicest and most technically complex party that Joburg has seen to date, at Taboo in Sandton, Johannesburg.
The Jameson Global Party saw 18 ‘simultaneous’ parties take place across the globe with live streaming between the flagship events hosted in Joburg, SA; Dublin Ireland and Sofia, Bulgaria. Parties began in Australasia and took place across time zones ending in West America, making it a 24 hour Jameson celebration.
The event was broadcast to over 100 000 party goers around the world, via live link to the international venues. Guests were treated as Groove Armada was streamed live from Dublin via big screens in the prestigious Joburg Venue.
“The event saw Joburg celebrities and music lovers alike, come out in style for the occasion” notes Ulrico Grech-Cumbo from Soul Candi Live, the official promoter of the event. “The event was a great achievement for Soul Candi Live, and we are grateful for being given the opportunity to produce the entire event. The live link is definitely a feature we want to look at for other parties in future. It’s great to see South Africa setting a global standard”.
Jameson is traditionally understood as a smooth, exclusive whiskey that isn’t scared to party. Party goers definitely experienced an evening of top class South African entertainment and were lucky enough to be part of the Global phenomenon.
The party hosted its own prime local line-up featuring Ricardo da Costa, DJ Fresh, Goodluck, DJ Kent ft Relo and Harael Salkow. The beautiful Radio presenter and Celebrity Bonang Matheba MC’d the evenings event.
Post-event footage is available on Jamesonwhiskey.com and Facebook.com/jamesonwhiskey.
For more information http://globalparty.jamesonwhiskey.com/
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